We believe that security and privacy are key to a successful online presence. Here’s why you should build your website in a private secure area, away from prying eyes
Security
When you build a website in a private, secure area, you have control over who has access to your website. You can choose who can view, edit, and publish content on your website. This means that you can protect your website from malicious attacks, such as hacking attempts and malware infections. By building your website in a private area, you can take steps to secure your website and prevent data breaches.
Privacy is also important
When you build a website in a private, secure area, you can ensure that your visitors’ data is protected. You can choose which data you collect, how you collect it, and what you do with it. By building your website in a private area, you can maintain control over your visitors’ data and ensure that it is not shared with third parties without your consent.
In the meantime have a holding page
A holding page is a basic page at your live domain name. So that if people come across it before the site is live they can see a little of what your organisation is about. Having a paragraph about your business, contact and social media links means people can get in touch even before your website is live. You can even have a countdown to drum up excitement for when the site is launched. A holding page can also be used to capture email addresses or social media follows from potential visitors via a form, remember to respect people’s privacy and follow GDPR rules.
SEO – keeping Google out till you’re ready
Building a website in a private area allows you to optimise your website for SEO without having to worry about public scrutiny. By testing your website in a private area, you can ensure that your website is properly optimised for search engines. This means that you can take the time to optimise your website’s title tags, meta descriptions, and other on-page elements for maximum visibility on search engines like Google.
Getting the design right before anyone sees
Building a website in a private area allows you to test and refine your website before going live. You can experiment with different designs, layouts, and content without worrying about public scrutiny. This means that you can create a website that meets your needs and the needs of your visitors without compromising on quality or functionality.
Get it right before going live!
Building a website in a private area allows you to build a strong foundation for your website. You can take the time to create a solid structure and layout that is easy to navigate and user-friendly. By doing so, you can ensure that your website is easy to use and understand, which can increase user engagement and retention.
Soft Launch
Unlike rockets, you can fix a website even after it’s launched, but it is very annoying if you get a smart alec comment on your social media post announcing the new site stating there’s an issue.
The best testing and checking in the world won’t reveal every bug or spelling mistake when a website goes live. There’s probably some psychological reason we spot mistakes after we send emails or even print stuff out, the same is true of websites. In fact for the more complex websites there’s lots to set up and test once live, it’s not like flicking a button.
So we recommend having a soft launch, you make the website live but no big announcement on social media. You let a few trusted people know so they can spot issues with a different pair of eyes and you too will see things differently once the website is live. Then about a week later – tell the world!
As a final point on going live
In conclusion, building a website in a private area allows you to maintain control over your website, protect your visitors’ data, test and refine your website, and build a strong foundation for your online presence. At Polyspiral.com, we believe that security and privacy are essential components of a successful website, and we encourage you to consider building your website in a private area before going live. If you need any help with this contact us here.
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